Privacy Policy

1. Introduction

GoldenCare ("we", "us", "our") is committed to safeguarding the personal data of our residents, their families, and visitors to our website. This Privacy Policy describes how we collect, use, store, and protect your information in accordance with Singapore's Personal Data Protection Act 2012 (PDPA).

If you have any questions about this policy, please contact us at [email protected].

2. Data We Collect

We may collect the following types of personal data:

Through our website: Name, email address, phone number, and any information you include in a message via our contact form.

During care consultations: Health information, medical history, emergency contact details, dietary requirements, and care preferences for prospective and current residents.

Automatically: Website usage data through cookies and analytics tools, including pages visited, time spent, browser type, and device information.

3. How We Use Your Data

We use personal data for the following purposes:

Care delivery: To assess care needs, develop personalised care plans, and deliver our services to residents.

Communication: To respond to enquiries, provide updates to families, and send relevant information about our programmes.

Website improvement: To understand how visitors use our website and improve the user experience.

Legal compliance: To meet our obligations under applicable laws, including health and safety regulations.

4. Legal Basis for Processing

We process personal data based on one or more of the following grounds: your consent, the performance of a contract (such as a care agreement), our legitimate interests in providing and improving our services, and compliance with legal obligations.

5. Data Sharing

We may share personal data with the following parties when necessary:

Healthcare providers: Physicians, hospitals, and specialists involved in a resident's care.

Government bodies: The Ministry of Health, Agency for Integrated Care, or other relevant authorities as required by law.

Service providers: Third-party analytics and technology providers who assist with website operations, under strict data protection agreements.

We do not sell personal data to any third party.

6. Data Retention

We retain personal data only as long as necessary for the purposes described in this policy, or as required by law. Website enquiry data is typically retained for up to 24 months. Resident health records are retained for a minimum of 6 years after the end of the care relationship, in line with Singapore's healthcare record-keeping requirements.

7. Data Protection Measures

We take the security of your data seriously. Measures in place include secure storage of electronic records with access controls, encryption of sensitive data during transmission, regular staff training on data handling procedures, physical security at our premises, and periodic internal reviews of our data practices.

8. Cookies

Our website uses cookies to enhance your browsing experience. We use essential cookies for basic site functionality and optional cookies for analytics. You can manage your cookie preferences via our Cookie Policy page. You may also configure your browser to reject cookies, though this may affect certain features of the site.

9. Your Rights

Under Singapore's PDPA, you have the right to:

Access: Request information about the personal data we hold about you.

Correction: Ask us to correct any inaccurate or incomplete personal data.

Withdrawal of consent: Withdraw your consent for data processing at any time, subject to legal and contractual restrictions.

Data portability: Request your data in a commonly used format where technically feasible.

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 business days.

10. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Children's Privacy

Our services and website are not directed at individuals under the age of 18. We do not knowingly collect personal data from minors. If we become aware that we have collected such data, we will take steps to delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised "Last Updated" date. We encourage you to review this page periodically.

13. Contact Us

If you have questions or concerns about this Privacy Policy or how your data is handled, please contact our Data Protection Officer:

Email: [email protected]

Address: GoldenCare, 15 Ang Mo Kio Avenue 9, Singapore 569785

You may also lodge a complaint with the Personal Data Protection Commission (PDPC) of Singapore if you believe your data has been mishandled.